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Lazy Queen Reveal ‘Option To Nothing’ Video

Credit: Fabian Framdal Fjeldvik

Fresh from the launch of new single “Option To Nothing” which saw Lazy Queen unleash the single to unsuspecting audiences across the world via video chat services Omegle and ChatRoulette – the band can now reveal what it looked like through a psyched-out Lazy Queen lens. 

Viewers from across the world in the United States, India, Scotland, England, Brazil, Mexico and Turkey (and many more!) were transported into the LQ universe, filled with colourful lights, flashing projections, masked dancers and Lazy Queen’s signature live energy. The video has been produced, shot and edited entirely by the band. Talking about the launch in more detail, Henrik García Søberg explains: “A central drive of Lazy Queen has always been to make a genuine connection with people through the music and thematics of the band, and to build a community. The very personal connection with strangers through art was the most appealing to me as a fan, and stays the same as a creator. And even though we were still making and releasing music during the lockdowns, we realised there was this void that we needed to fill – something was missing from the experience. We didn’t realise this void even existed because it was never a question to not tour or play live. And with the live industry still being a bit of a mess post-pandemic, we thought that we could either sit around and wait for everything to stabilise and wait for the opportunity to tour different countries, or we could go out and search for ad create these much-needed connections in our own way.” Henrik continues, speaking about the inspiration behind Option For Nothing: “This track is meant to be a straight kick in the teeth. We’ve always been drawn to contrasts and contradictions, like pairing dark lyrics with bright melodies, but sometimes, just sometimes, you gotta pair despair with despair. The song is a reminder that it could always get worse. And it will.” 
Lazy Queen entered the Norwegian music scene as a blast of fresh air, making the move from New York, where Colombian-Norwegian Henrik García Søberg founded the band. Fast forward to now, the Oslo-based band have embraced the new decade with an ever-evolving attitude of acceptance, perseverance and survival, creating an effervescent soundtrack along their journey. With an instinctive ear for melody and a uniquely intuitive sense of identity, Lazy Queen effortlessly weaves harmonic and discordant elements together that transform into a rich soundscape of bouncy yet jagged poignancy when the band comes together to complete the jigsaw puzzle of each track. Like CLASH puts it, “their penchant for bouncy, punk-infused electro-pop allows them to deliver poignancy with a sprinkle of sugar”. It’s immediate. It’s urgent. It impatiently demands your attention. 
 It’s no surprise then that Lazy Queen’s ingenuity has been praised by fans and music outlets all over the world.  Lazy Queen have three storming EPs under their belt; 2019’s “A Sigh So Deep”,  2021’s “Get Home Or Die Trying”, and 2022’s “A Human Reaction” – the latter released on Swedish tastemaker label Icons Creating Evil Art. Beloved singles such as “Bed/Head” and “Alcohol” received spins from Norway’s own P3, UK’s BBC Introducing Networks as well as BBC Radio 1’s Future Alternative show with Jack Saunders, prompting the following response “This band feels like such a rare discovery…it doesn’t feel like a carbon copy, it doesn’t feel like they’re trying to be anyone else but themselves”. The band has received huge praise across the board with press from Kerrang! to CLASH, Rolling Stone France to Rock Sound, Visions DE to Louder Than War. On top of this, Lazy Queen have lauded across digital streaming platforms, recognised by Spotify playlists:  Fresh Finds Global, New Music Friday Norway, The Punk List, All New Rock, 100% Rock, Rock idag and Rock ei ole kuollut and many more, as well as Apple Music’s New Music Daily, The New Rock and Flesh Blood.
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